Blue Ocean Shift
Beyond Competing : Proven Steps to Inspire Confidence and Seize New GrowthBook - 2017
Drawing on more than a decade of new work, the authors demonstrate how to move beyond competing, inspire confidence, and seize new growth, discussing how to take an organization into an uncontested market space.
Publisher: New York :, Hachette Books,, 2017.
Edition: First edition.
Branch Call Number: 658.802 Kim 09/2017
Characteristics: xi, 322 pages :,illustrations ;,24 cm