The Art of the Long ViewBook - 1991
Using the techniques Peter Schwartz presents for the first time in The Art of the Long View, can begin to chart the course of their own future or their company's, not with hard numbers, but with intangibles: belief in the company, their own hopes and fears, and their reaction to events. Among Schwartz' clients are the White House, Disney, Nissan, the New York Stock Exchange and the London Stock Exchange. National business media.
Publisher: New York : Doubleday/Currency, c1991.
Edition: 1st ed.
Branch Call Number: 658.4012 Schwartz
Characteristics: x, 258 p. ;,25 cm.