What Americans Really Want-- Really
The Truth About Our Hopes, Dreams, and FearsBook - 2009
The author of the bestselling "Words That Work" examines what Americans say they want, how their actions often contradict those claims, and what that means for businesses.
Publisher: New York : Hyperion, c2009.
Edition: 1st ed.
Branch Call Number: 306.3 Luntz 09/2009
Characteristics: xxxiv, 302 p. ;,24 cm.